Space Monsters Contents, also known as SMON, is an acclaimed studio based in Seoul which, as its name indicates, is dedicated to the production of advertising and promotional content for numerous national and international companies.
Recently, in a super bold move, SMON decided to open a space to function as a store and coffee shop in the bustling capital of South Korea, which not only indicates his strong creative vision and his obsession with the space theme, but also its commitment to technology.
This place, which occupies 146 square meters, was named as Extraterrestrial Space Corporation, but almost everyone calls it ESC.
The ultra-modern space happens to be on the ground floor of a new building in the Yeoksam-dong business district and was designed entirely by company director Young-ki Kim and his team.
Kim was inspired by outer space to bring Extraterrestrial Space Corporation to life., so its understated setting is anchored to a large, rectangular artwork display with low benches and Elegant steel tables.
An object that draws attention to this original establishment is that it has a vending machine with ingenious digital NFT toys and digital art from Space Monsters Contents.
Just opposite is the so-called Space Infusion laboratory, located in a fairly well-lit cabin, where really exclusive drinks and desserts are served that go according to the decoration of the place.
At the other end of the venue, a DJ booth was installed to help reinforce the lifestyle element of the venue, so they decided to flank it with a floor-to-ceiling screen featuring rotating content specially created by SMON.
What is striking (and quite a bit) about this place is how a bare concrete ceiling unites all the elements of ESC.
As for the art exhibitions that take place in this amazing store, it turns out that it has collaborative presentations with various artists, which makes it one of the most sought-after establishments in Seoul.
