Company AIM Architecture transformed the second floor of a park business in Hangzhou, China, in a store that resembles an office from the 1970s for the cosmetics brand Harmay.
This store was conceived as a totally retro place with desk chairs, fake shelves for makeup and meeting tables for other types of products.
AIM Architecture chose for the 1,382-square-meter space, a palette made up of yellows clear, oranges and browns that were super popular during the 1970s.
These colors go perfectly with a dramatic wool rug from German brand Findeisen, frosted glass sliding doors and lime green shelving tailored for the place.
Other office touches in the two-story store include shelving, cushioned stools, and industrial structural columns.
A rather curious detail of the place is that rows of yellow desks, similar to those that many offices had, are used to display all the brand's cosmetics, including perfumes and makeup.
The architecture firm wanted This store would be a tribute to working life and help customers realize the benefit of the physical store shopping experience.
Remember that in China, most people buy everything online, so they wanted to provide an unusual experience for the physical store.
Harmay's new store is located in the OōEli complex, a large-scale urban development project designed by Pritzker-winning Italian architect Renzo Piano.